Is your CV worth Rs. 35?

As per an estimate, on an average a recruiter pays Rs. 35 to just view a Candidate’s Profile on Naukri.com 

Now, you know that how much money recruiter spend on your profile when you receive the call directly from recruiter even when you have not applied for the company.

Next question must have raised in your mind on what basis recruiter takes the decision to spend their 35 rupees & view a Candidate’s Profile on Naukri.com.

Let’s say a recruiter has made a candidate search in Naukri’s Resume Database (Resdex) basis job requirement. Every day, on an average 9+ lakh searches are carried out by recruiters on the Naukri database. Naukri gives the candidate’s snapshot in the search result.

This is a sample screenshot of a candidate profile taken from Naukri (available in Google Search)

How this information is relevant for candidates? This post will answer most of the candidate’s query on why they do not get the call from recruiters on Naukri? This information in snapshot is crucial for recruiter to decide if they want to spend 35 rupees & open the detailed candidate profile for further review. Consider this snapshot as your Visiting card. No matter how well your CV is written, unless recruiter sees the relevance of your profile basis the snapshot information, recruiter are not going to open your CV.  Sad but it is true that Book is judge by its cover only! If you as a candidate wants your profile to standout then you need to share your clear, concise & maximum information in the fields shown in snapshot. Some suggestions on how to fill the snapshot information effectively No. of years of experience - Most important search criteria for recruiter Current CTC - Most important search criteria for recruiter Current Location - Most important search criteria for recruiter Photo - Place a professional photo only with a face closeup. Profile headline - Do not waste this field by writing generic information like- I am Hardworking. Write clear & concise headline introducing yourself to recruiter & what type of role you are seeking. Avoid repeating information which is already available in other fields as there is a word limit. Phone Number - Verify your phone Number Email id - Verify your Email id Current Designation along with Company name - Write complete designation as per industry terminology & full company name instead of using abbreviations. (Example – Instead of writing ‘ABCL’ write Aditya Birla Capital Limited). The company name is important as recruiter first preference is to look for candidates from target companies only   Previous Designation along with Company name – Previous designation & company name is equally important Education - Provide all your educational qualifications Preferred Location - If you are open for relocation, then you must select all the locations where you are open to relocate   Key Skills - Another important search criteria for recruiter. Keywords appearing here should cover all your skills. Try to write as diverse skills keywords as possible which should match with your target Job Description (JD) keywords. Again, avoid writing generic skills like hardworking etc May also know - This is self-generated by Naukri basis your profile. You can’t edit this Similar resumes - Basically, Naukri here shows your close competitors to recruiter  Few tips so that your profile appear on top of the recruiter search Last active - More active you are on Naukri app or website, more chances that you profile rank among top in the search results Last Modified - You should modify your profile on daily basis (Just edit any word & save it again) As per Naukri.com, out of 10+ crore of CVs database, 6.45 Lac CVs are modified on daily basis. If you update your profile on daily basis then you are among 0.7% of candidates. That will give your profile an edge in search result! If you follow above suggestions then the chances of appearing your CV on top of the search will increase & recruiter will willingly spend Rs. 35 to view your Profile on Naukri.com & your chance of getting a recruiter call will increase significantly. Please note that the above suggestions are made from the point of participating in Hidden Job Market (when you receive the call directly from recruiter even when you have not applied for the company). You can also read here - What is a Hidden Job Market? If you do not get a call from recruiter despite that you have applied on a certain job posting - is a separate topic & will be covered in another blog. Hope this blog must have given you some insights on improving your chances of getting a call from recruiters on Naukri. Do share your feedback in the comments section. Source - www.naukri.com